our-products Archives

5 Ways to Market and Grow Your Cleaning Business

November 25, 2021Business Advice, our-products

Starting a cleaning business is a great idea. You have hired employees and learned in’s and out’s of running it smoothly. That’s a huge accomplishment! At this point, your biggest concern might be to handle the customer flow since growing your business is your ultimate goal. But you cannot do it without a proper marketing strategy in place.

You might be using residential cleaning software or maid service estimating software offering various features to boost your maid services, but if you don’t promote your business, you will not get enough customers.

Marketing and promoting your cleaning business seems straightforward. However, with so many marketing ideas out there, it can be hard to know what is best to market and grow your cleaning business. No matter how good cleaning software you use or how efficient you are at what you are doing, if you fail to promote it effectively, it is of no use.

Here’re a few simple things you can do to market and promote your cleaning business:

Develop a clear-cut brand strategy

One of the very first things you can do is to develop your business’s brand. It is all about how you sell your services, interact with your client, and how you stand out different from other cleaning service providers.

Starting from cleaner appearance, consistency of your offers, and how you show up on social media to company culture, cover almost everything and learn how to improve each of these areas to establish yourself as a strong brand in the market.

Word-of-mouth advertising can do wonders

Like any other business, your cleaning business heavily relies on what your clients say about you. Whether you’re using a professional maid service estimating software or not using any tool at all, it won’t make a difference to your business.

Only client reviews and opinions will influence the decision of your target audience. You can always encourage positive recommendations by providing great customer service, setting up a referral program, contributing to the community, and constantly monitoring your online reputation.

Workout on your local as well as a social media presence

When we talk about online presence, social media plays a vital role in it. Not only do people love to be on social media, but also validate your business’s authenticity before making any move.

And hence, it is important to focus on your local and social media presence. You can leverage popular social media platforms like Facebook or Instagram to advertise your services, post images, and interact with the target audience.

Giving your social media channels the love and attention they seek and engaging with your customers will help you grow your cleaning business. Also, there are house cleaning cost estimators or residential cleaning software available in the market having default social media integration. You can use it to promote your cleaning business directly.

Go online and set up a business website

This is not something new we are talking about, specifically now when half of the world goes online using a website. Building a website may sound like a daunting task to you, but it is not a reality. If you don’t have the time or budget to set up a website, you can leverage open-source platforms to do so.

Having a website will be a great advantage to you and will help you grow your cleaning business easily. It will help your target audience understand your offerings, price structure, and support. If you don’t have a website, many customers will think of you as not so professional. Along with cleaning and maid service software, it is important to have a website to grow your cleaning business.

Use networking to grow your business

The best way to promote and grow your cleaning business is by networking. Try looking for networking groups for your business or services on social media platforms. You can even attend local events arranged for the professionals and business owners like you.

There are many business networking sites available where you can meet the opportunities targeted to your business. You can even get in touch with your house cleaning cost estimator to get some information about networking events near you.

There are a lot more ways you can market and promote your cleaning business. Starting from providing valuable content, using Google AdWords, video marketing, targeted ads, and emails to social media, you can do a whole host of things to grow your cleaning business.

You can even get in touch with a maid service estimating software provider to set up a blog for your business where you can share interesting facts and information related to the cleaning business or can share house cleaning business tips. Want to know more about how you can grow your cleaning business? Get in touch with us now.

5 Different Ways You Can Build an Effective Business Referral Network

October 27, 2021Business, Business Advice, our-products

Building a powerful referral network in business is one of the must-have strategies for a business of any shape and size.

Every entrepreneur or business person wants to make their business shine like a star. Thus, creating a business network is a powerful way to increase their business, clients, and of course, revenue. By developing good relations with your existing clients or customers, your business will expand naturally with the help of the positive experiences shared by them.

But it takes time and effort to foster a quality business referral network that you can rely on to help you grow your business. Instead of considering building a referral network as a chore, it is always ideal for making it a strategic move.So, the question is: “How can you build a business referral network?”

To encourage personal recommendations, you may have a formal structure in place to reward the referrals in the form of exclusive offers, events, loyalty programs, etc. But to go the extra mile in business to establish a rock-solid connection with like-minded people, you may need something more than that. You might have business referral network software in place, but you will need to follow the best practices discussed in this blog post to get the maximum benefit from it.

Get in touch with other professionals

One of the first things you have to do to grow your business referral network is to connect with other professionals. There are many networking and referral tools available in the market that can help you connect with professionals and companies in and outside of your industry. You can also check out, with the help of networking software, any events happening around you or not. Such events are a great opportunity to make valuable connections.

Share your domain knowledge

Sharing is caring, remember? The more you share, the more you will get in return. So try to share what you’ve got, as that will help you be recognized by other professionals. You can even go for an interesting presentation to promote your business. There are various networking & referral tools, such as Ecoferral, available in the market that can help you post video content to share your skills and knowledge.

Don’t forget to provide referrals!

Yes, that is true. You must provide referrals to other connections who have helped you grow your business. It will help you show your credibility. You can use any business referral network software to refer other connections. Helping your contacts is a key factor to generate more value for your connections. It may not be a direct referral all the time. You may know someone that knows someone and something like that.

Always give your best shot in whatever you do!

This may sound too typical, but this is crucial when it comes to building a referral network. Networking and referral tools may help you get in touch with potential clients or customers, but if you don’t satisfy them with your work, it won’t help you grow. If your clients are happy working with you, they will definitely refer you to other business colleagues. And at the end, it will help you grow your referral business network.

Work on the paid referral process

You may also get into the discussion with clients or customers to refer to reach others and negotiate on the process of providing paid referrals. Different markets have different processes when it comes to getting professional referrals. You may get in touch with brokers or may use professional networking software to do it. However, make sure you are aware of the entire process to get such paid referrals.

Let technology work for you

Wherever you go, you will have to be connected with your clients and customers. And for the same, you will need technology to do things for you. Whether you use business referral network software or any other technology platform, you should be able to prioritize information and handle it meaningfully. It will help you establish a strong relationship and referral network with your potential customers.

Many businesses think that building a business referral network is a daunting task to deal with. But if you have ever tried it yourself or using networking & referral tools like Ecoferral, you will realize how simple and enjoyable it is!

So, what are you waiting for? Don’t wait for someone to refer you! Follow these simple tips to build your professional referral network and say yes to every invitation you get for any event!

Looking for business referral network software? Check out Ecoferral to explore various referral options for your business.

HVAC Industry Trends & Statistics You Must Know to Survive in 2021 and Ahead!

October 21, 2021our-products, Technology

The HVAC industry is growing faster with each passing day. It is the industry that will never face any kind of a shortage of needs, there will always be homeowners or business owners who will need HVAC services now and then.

We are so used to the energy and have taken it for granted. We often turn up the temperature when we feel cold or keep it down when we feel warm. But very rare people know that this business is managed and impacted by various regulations, which vary from state to state. The 2020 year has been fascinating so far for the HVAC industry. New challenges were raised due to the pandemic situation and higher demand for greener and more innovative technology caused an increase in the demand for HVAC software.

More than ever, customers are looking for new ways to keep their homes energy-efficient and environment-friendly. And thus, for homeowners or HVAC services providers, it has become imperative to keep an eye on the HVAC industry’s future trends and statistics. That’s why we decided to provide you with the most recent HVAC industry statistics and trends. So, let’s dig into it!

HVAC Industry Statistics & Trends you must keep an eye on!

The HVAC industry is growing much faster than ever!

One of the biggest trends in the HVAC industry is its GROWTH. According to the survey conducted in 2019, 88% of respondents from HVAC services conveyed it was an “excellent” year considering their business. 43% among them expected 5-10% growth for their business. It is considered a good sign of how current HVAC services providers are doing. If you have the right infrastructure and HVAC load calculation software in place, you can even expect more in 2021.

More ‘n’ more people are getting into the HVAC industry

If you don’t believe it, have a look at the recent statistics on employment in the HVAC industry. Roughly, 1.2 million people were employed by HVAC services providers in the U.S. in 2018. It has been predicted that the HVAC industry will see a 13% growth by 2028. This proves how stronger the HVAC industry is and how more and more people are working with HVAC services providers.

Internet of Things and Smart Home concepts will play a key role.

Technologies like IoT and smart homes are getting attention from homeowners. Today, more than 33 million homes in the U.S. comprise smart thermostats, with 20% of spending increased on climate control of the market since 2016. IoT-enabled smart HVAC load calculation software helps users to operate the connected system remotely. In the future, the rise of IoT and smart home concepts will see a huge surge.

Digital marketing will be crucial for HVAC services providers

Do you know that businesses that are not taking advantage of online advertisement risk losing their potential customers? No matter how hard you invest in promoting your residential HVAC calculator software, you are on the losing side if you don’t leverage online advertisements. In the future, the trend of promoting and marketing HVAC software online will be the need of the hour. It will be a lethal weapon for HVAC services providers to survive in the market in the future.

The HVAC industry will be transforming for mobile-first communication!

It will become mandatory for the HVAC industry to adopt the latest tools to simplify the work and improve communication. Most people rely on mobile devices, and roughly 45% of HVAC workers say they prefer texting instead of emails to communicate. Adopting mobile-first communication will help you improve productivity within your organization.

Customers will be using digital ways to pay

The HVAC industry leaders must think of adopting online payments for their residential HVAC calculator services. The recent growth of financial technologies, apps, and platforms has made it easy for customers to pay online. If your HVAC load calculation software still doesn’t support online payment, it is high time to think about digital payments.

Think about going GREEN

Global warming is a major concern, and many consumers often express their concerns about the environmental impact of the products or services they use. According to the survey, more than 50% of the HVAC services market is willing to pay more for eco-friendly products. This means, if HVAC services are not environment friendly, you are on the losing side in the future. It is high time to design products that are not just environment-friendly but also help consumers reduce their energy consumption.

Don’t forget the personal touch!

It is not just employee expectations, but consumers’ expectations are also changing in the HVAC industry. It is found that 78% of younger consumers expect customer service representatives to know everything about their purchase and contact as soon as they start interacting. So, it is important that your HVAC business should start using CRM tools and applications to bring the best customer experience.

Geothermal may be the next big thing!

Considered as the forgotten renewables, geothermal heat and energy use underground pipes to manage temperature and are used widely across the globe. With the recent amendments in the rules and regulations, geothermal may be the next big thing every HVAC services provider should consider. It is important that your HVAC load calculation software is up-to-date to cater to this new change in the future.

And last but not the least, every HVAC services provider will have to adhere to new safety measures due to the COVID-19 pandemic

The COVID-19 has affected the HVAC industry as much as the rest of the economy. Since many HVAC services providers have transitioned to remote work and adopted HVAC load calculation software, greater safety precautions will be essential in the future for the company as well as for the employees.

So, keeping an eye on these future trends and statistics about the HVAC industry is crucial to stay ahead of the competitors. The HVAC industry is evolving rapidly, so stay tuned with the latest industry trends. HVAC calculator or industry-best HVAC software to fight back in this pandemic situation? Get in touch with our experts now!

Residential Cleaning Software – How It Can Help You Grow Your Cleaning Business?

September 10, 2021Business Advice, our-products

Starting or getting into a cleaning business is both exciting and scary, but the real intimidation lies within figuring out how to simultaneously grow your cleaning business and retain new clients. The good news is that your cleaning business can be easily managed with the help of residential cleaning software or a mobile app.

Cleaning service software and apps are great tools to help strengthen your organization and online presence by tracking various tasks, providing quick estimates, and offering insight on the capabilities of your business. With a unique, reliable online cost estimator to help engage your visitors and leads, you’ll be answering questions and closing deals without even lifting a finger!

To help you stay on top of your cleaning business like a pro, we’ve researched how the best cleaning software can help you streamline and grow your cleaning business without any hassle.

Residential Cleaning Software – How does it help to grow your cleaning business?

We all know that house cleaning is a time-consuming and exhaustive task to deal with. Moreover, it is difficult for house owners to thoroughly get the house cleaning done with accurate estimations. A cleaning and maid service software that specializes in residential or commercial cleaning services could be the next big thing you can leverage not just to delegate such arduous tasks and provide house cleaning services without any glitches.

Client Scheduling Offers Intuitive Organization & Time Management

Residential cleaning software can help you grow your cleaning business by giving your clients the power to schedule cleaning services with you at their convenience with an estimate available. You no longer need to invest your time getting back to the customer to determine whether or not they need your services or agree to your price.

A Powerful Estimation Tool Helps You be More Accurate

Whether you want deep cleaning, move-out cleaning, or housekeeping services, there’s no need to pay for another cost estimator tool. Compass Wave residential cleaning software provides built-in estimation tools to ease the burden of giving accurate house cleaning estimates, so you can present your unique value and beat your competition.

A professional cleaning service software like Compass Wave can greatly improve efficiency for your business operations and customer satisfaction.

Faster and Reliable Estimations

Today, customers expect to receive estimations for a house cleaning service quickly. With the help of professional residential cleaning software like Compass Wave, you can quickly and easily generate and offer accurate and reliable estimates to your leads. This will help you and your team stand out to prospective clients!

Manage Invoices On the Go

One of the major hurdles for the residential cleaning service providers is to manage the invoices for different jobs. For example, you might be charging differently for residential cleaning and house cleaning cost estimator jobs. It becomes difficult to manage different invoices and track whether they are settled or not. With a professional house cleaning estimate calculator or residential cleaning software, you can easily track and manage payments without any hassle. This way, you can streamline your invoicing and payment process.

The Benefits of Using a Cleaning Service Software

More reliable, faster, and accurate house cleaning estimates, which brings more business.
Your services are available around the clock with the help of automated appointments.
Everything the customer needs is organized in one place. Whether it is about all services offered or client testimonials, you can display everything with a reliable cleaning software.
Improve productivity with the help of streamlined task allocation, meaningful reports, a house cleaning estimate calculator, and other useful features. This can enhance the productivity of your team.
Get an edge over rivals. With a professional cleaning services software like Compass Wave, you can easily stay ahead of the game providing top-notch user-experience features to grow your cleaning business.

Make the Right Choice

While plenty of maid service estimating and residential cleaning software are available in the market, it becomes difficult to choose the right one. There will always be some bumps and hiccups along the way while finding the best cleaning software for your needs. Compass Wave is a robust and feature-rich residential cleaning software with a built-in house cleaning cost estimator. Want to know more about how Compass Wave could be a helping hand to grow your cleaning business? Get in touch with us now!

How HVAC Software Can Help You Streamline Your Operations & Boost Productivity?

September 4, 2021our-products

The demand for residential and industrial HVAC services has seen a great demand over the past few years. According to recent research, approximately 4 billion homes are going to have centralized air-conditioning services by 2050. Such statistics prove that the future of the HVAC business is bright. With increasing opportunities in this industry, the competition is also going to be tough for the HVAC services providers.

To defeat the rivals and keep moving steadily, you must have to manage your workforce and operations in the best possible way. Your facility’s physical environment may have a huge impact on your workforce’s ability to work proficiently. And when it comes to managing your HVAC business, there is nothing better than professional HVAC software. HVAC software or systems can help your team focus on important tasks and can help to increase the productivity of your field force.

Want to know how HVAC software can increase your team’s productivity and overall operations? Continue reading the blog post.

Improved customer service

Of course, no software can interact with the customers but can definitely help improving customer services by making sure your customers are never forgotten and you are available all the time when they need it. Whether it is about HVAC load calculations or providing some other assistance, home performance software makes it easy for you to schedule technicians as and when needed. Also, it becomes easy for the customers to book service without dialing customer care. Ensuring your field force is on time and where they have to go will help you make your service delivery more efficient.

Run your business from anywhere

Today, people expect you to be available anytime, anywhere. With smart devices and mobility solutions, the customers expect the same convenience even from HVAC load calculation service providers. The right home HVAC software will bring different tools so that you can take your office anywhere you go. Whether it is about viewing jobs of the day, locate technicians, or communicate with staff – you can do almost everything remotely.

More efficient resource allocation

Whether you have just ten technicians or have hundreds working for you, it is a daunting task in the HVAC industry to allocate resources to the job with utmost efficiency. With the right HVAC software, you can utilize resources and staff in an optimum way. You can easily schedule visits, allocate resources with the required skillset, and a lot more. This helps you run your job continuously without any interruption with proper resource utilization.

Ease of tracking resources and fleet

One of the major problems with the HVAC business is to track resources and fleet. It is essential to have real-time tracking to help you run your operations smoother. With HVAC software, you can easily access your resources and fleets in real-time. It can help you know where your technicians are. This way you can increase customer satisfaction.

Keep your workforce connected all the time

How do you manage coordination between your team members and field staff? It is not at all a fun game to keep your teams connected and keep everyone on the same page when you receive any home HVAC load calculation or routine maintenance job. With various options like job status, payments, and real-time communication, you can easily get every minute of information while keeping everyone connected.

End-to-end integration with 3rd party applications or systems

There are multiple applications and software you use to carry out all your HVAC business operations. Whether you are simply providing HVAC load calculation service only or providing end-to-end services, integrating any other system or application is easy with the professional HVAC software system. Such systems simplify end-to-end solutions for your HVAC business.

There are a lot of other ways HVAC software can simplify your entire operations and business. Once you realize how professional HVAC software can bring you more business, you can easily scale your business anytime, anywhere. However, it is important that you choose the right HVAC software for your business. Choosing the wrong one may be a dreadful business to deal with. Looking for experts for HVAC load calculations or professional HVAC software to streamline your business and improve productivity? Get in touch with our experts now.

issa dallas texas - compass wave estimating software

Compass Wave – Online Estimate Tool

May 11, 2012our-products

Recently we were able to acquire full ownership of a product we helped develop over the past two years with a great group of Central PA developers. Compass Wave is a solid Online Estimate Tool currently for Maid Service Companies. With our Acquisition we plan to expand this product into many more industries over time, continuing to make it a valuable product in other industries.

Our company Eco York, LLC has always strived to give the utmost Customer Service to all of our customers, and Compass Wave customers can be rest assured that that’s exactly what they’ll get with this Acquisition. Whether it be Social Media, Phone, Email or our online support system, our customers will get a response in a timely manner and can rest knowing there’s a team behind this product ready to solve any issues they may have.

Our company has been in business since 2009 and now with two products under our belts, we know 2012 is going to be a great year. Ecoferral (our other product) has also seen some traction this year, and we’re excited to see what these two products hold for our companies future.

So if you’re a Maid Service Company currently interested in increasing your Prospective Customers, and providing them with an accurate Online Estimate tool, go ahead and signup today for a Free 30 day trial.

www.compasswave.com

Your partner in Developing Websites that Save Time and Money,

Mark Lane

President Eco York, LLC

Ecoferral can Save your Business Time & Money

October 17, 2011our-products, Saving Money, Software Development

We thought it would be apropriate to write an entry about our slogan “Developing Websites that save you time and money”. Today we’ll focus on our newest creation Ecoferral (www.ecoferral.com). Our product Ecoferral is geared towards any business that wants to communicate with other businesses in a closed environment. If you’re a business owner, then you’re aware of Networking Groups, where businesses meet once a week to discuss and promote their business, while giving referrals to other businesses in the groups. These Networking groups have worked well over the years, but Eco York saw an opportunity. Why not develop a product where these businesses can send referrals and communicate in real time outside of their normal hour weekly meeting. That’s where Ecoferral comes in. Ecoferral allows businesses to join an existing group, or create their own closed network of businesses they already work with, and share information. But Sending Referrals isn’t the only benefit of signing up with our product. Businesses can send testimonials, are listed in an online directory, can offer coupons and surveys to current or potential customers and more!

Another issue we found is finding businesses contact information is also sometimes rather difficult. That’s why we allow businesses to not just be listed in a directory, but each business has their own company profile page. This page can be shared on their favorite social networks, linked from their current website, and is indexed by the most popular search engines. This profile page allows businesses to have all their contact information all in one central location as well as a description of their business. From this same page potential customers can claim any coupons you may offer, as well as participate in a survey you can fully customize.

That’s a brief overview of our newest product Ecoferral. If you’re interested in saving money and growing your business, contact us today!

www.ecoferral.com

Your partner in Developing Websites that Save Time and Money,

Mark Lane

President Eco York, LLC